Why am I getting impressions and no clicks on Eleavers?

It’s common for some advertisers on eLeavers to see many ad impressions but very few or no clicks. Here are the most likely reasons why this happens:

1. Weak or Unattractive Ad Title & Description

   • Your ad headline and description may not be catching the viewer's attention.

   • Solution: Write engaging, curiosity-driven, or benefit-focused headlines that make people want to click.

2. Poor Image or Visual Elements (if used)

   • If you included an image, it may be blurry, boring, or unrelated to your offer.

   • Solution: Use high-quality, relevant images that visually represent the product or its benefits.

3. Irrelevant Audience Targeting

   • You might be targeting the wrong country, device, or audience category.

   • Solution: Re-check your targeting settings to make sure you’re reaching the right audience for your offer.

4. Unclear or Generic Ad Copy

   • Ads that are too generic or confusing won’t attract clicks.

   • Solution: Make sure your ad copy is clear, direct, and offers a specific benefit or solution.

5. Low CPC Bids Resulting in Poor Ad Placement

   • If your bid is too low, your ad may be shown in less visible spots where users are less likely to click.

   • Solution: Try raising your CPC slightly to improve your ad position and visibility.

6. Mismatch Between Ad and Offer

   • Your ad may promise something that the landing page or product doesn’t match, making users ignore it.

   • Solution: Ensure your ad copy matches the offer perfectly, building trust and relevance.

7. Ad Fatigue

   • If the same audience has seen your ad many times, they may simply ignore it due to repetition.

   • Solution: Rotate your ads or refresh your creatives regularly to keep them interesting.

8. Audience Not Interested in the Offer

   • The product you are promoting may not appeal to the audience you are targeting.

   • Solution: Research and choose an offer that fits the interests of your targeted category or demographic.

9. Technical or Tracking Issues

   • Sometimes, click tracking errors or broken links may cause clicks to not register properly.

   • Solution: Double-check your affiliate links and tracking settings to make sure they are functioning.

If you are getting impressions but no clicks on eLeavers, the most common causes are weak ad creatives, poor targeting, low CPC bids, or irrelevant offers. By improving your ad copy, visuals, and targeting strategy, you can increase the chances of turning impressions into profitable clicks.